Some 85,000 fairgoers attended the third LéaLA, which featured 45,000 square feet of exhibition space, 200 booths and 333 publishers from Latin America, the United States and Spain. More than 120 activities including book presentations, lectures and talks were organized; more than 229 writers and scholars were invited and 6 stage and 5 musical performances were put on. The countries taking part at the Fair were Argentina, Colombia, Costa Rica, the Dominican Republic, Ecuador, El Salvador, Guatemala, Mexico, Spain, the United States and Venezuela. The program Letras para Volar (an initiative sponsored by the University of Guadalajara and Fielding Graduate University) consisted of a series of workshops focused specifically on fostering reading and giving children an opportunity to practice Spanish. Each year the fair seeks for authors and guest speakers to suit the diverse needs of our fairgoers. At the third edition of LéaLA, all attendees were treated to lectures and book presentations catering to their particular interests.
Some of the most outstanding events were the opening lecture by Dr. Jaime Labastida, director of the Mexican Academy of Language; the book presentations of Las frases matonas by Mexican trainer César Lozano and José Guadalupe Posada by Guadalupe Rivera Marín, daughter of Mexican muralist Diego Rivera; and also we were honored by the presence of Silvia Lemus, Carlos Fuentes’s widow and translator, at a special tribute in remembrance of his work and life a year after his death. Notable figures in attendance included Antonio Navalón, Spanish writer, analyst and lecturer; Adamari López, Puerto Rican actress; León and Daniel Krauze, journalist and novelist, respectively; Beto Cuevas, Chilean singer; Lorena Ochoa, Mexican golfer; Yordi Rosado, Rosa Beltrán, Mónica Lavín, Alberto Chimal, Benito Taibo and more than 100 authors who over the event’s three days provided fairgoers with a wealth of events covering literary, cultural and political topics of interest.
In this third edition of LéaLA the city of Tijuana was the Guest of Honor and as part of its program the authors Hugo Salcedo Larios, Federico Campbell and Ruth Vargas presented Omar Millán’s book La fábrica de boxeadores en Tijuana.
The Academic Program was completed with the presence of Gerardo Piña-Rosales, president of the ANLE (Academia Norteamericana de la Lengua Española); along with the famous historians Rafael Tovar y de Teresa and Enrique Florescano, and well known archaeologist Eduardo Matos Moctezuma.